5/15/12

EXTRAORDINARY EL PRIMERO AUCTION AT CHRISTIE’S


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Geneva, May 14th 2012: Christie’s auctioned a rare 1970 El Primero Espada issued in a 25-piece production run. This incredible piece is equipped with the legendary 3019 PHC automatic calibre, the watch industry’s first ever automatic high-frequency integrated chronograph, displaying a range of functions including the day, month, date and moon phase.
The Manufacture wished to have this piece back in its museum collection. To achieve this aim, Zenith had to bid all the way up to 37,500 Swiss francs in order to secure this prized model. Effectively, the value of El Primero timepieces is steadily increasing as they continue to earn ever higher esteem among watch collectors and aficionados.
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