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On Friday, May 11th, Zenith in collaboration with its Thai partner, Pendulum Limited, held an exclusive viewing of the 2012 “Pilot” collection with Thai journalists at the newly open Oriental Residence hotel in Bangkok. The event was hosted by the brand’s CEO, Mr. Jean-Frédéric Dufour, and Pendulum’s Managing Director, Mrs. Yuki Srikarnchana.
With an aviation-inspired décor, a virtual DJ spinning cool music, and a guest bartender blending fun cocktails with names relating to watchmaking as well as aviation (and created especially for the evening), some 30 journalists from 19 different media titles enjoyed a timeless experience. About halfway into the evening, the “Pilot” collection was unveiled and Mr. Dufour then had the opportunity to present these watches to the invitees, all of whom seemed excited and interested in the latest timepieces crafted by the Swiss watch manufacture.