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On Thursday, May 31st, Zenith in collaboration with its Boston-city partner, "Shreve, Crump & Low", held an exclusive viewing of the 2012 collection. Mr Jean-Frédéric Dufour (Zenith CEO), collectors and friends of the brand were present on this occasion and had the opportunity to discover Shreve, Crump & Low’s brand-new boutique.
Representatives of selected media also participated in this very successful event, which was followed by a private dinner. The new collection was presented and naturally attracted the attention of all invitees.