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Brand universe

Zenith Swiss brand of luxury watches

Historic facade of the Manufacture Zenith bearing the initials of its founder, Georges Favre-Jacot

Nurturing an enterprising spirit, pushing limits over and over again. Constantly addressing new challenges, conquering new territory, demonstrating authentic daring. It is precisely because it has been cultivating ever since its creation this ability to look further and higher and to explore new vistas that the Manufacture Zenith has accompanied some of the most remarkable human adventures and shared the destiny of some exceptional personalities.

Zenith has played a part
in some of
the most remarkable

From Blériot to Felix Baumgartner, Zenith has made its mark on the history of aviation and the discovery of space. By keeping time with the footsteps of Gandhi, the Manufacture has become part of an enduring legend. By equipping a number of explorers, it has contributed to major breakthroughs. These fabulous epics belong to the brand heritage and naturally influence the spirit that continues to guide it.

El Primero Historique, 1969

El Primero Historique, 1969

Module « Gravity Control », Academy Christophe Colomb

"Gravity Control" Module, Academy Christophe Colomb

Felix Baumgartner Red Bull Stratos Mission

Felix Baumgartner during the Red Bull Stratos Mission

The Manufacture Zenith is proud of its history and makes the most of its rich past in looking to the future. To give the latter true meaning, it constantly infuses it with a determination to innovation. To move ahead better, differently, faster or more accurately: such is the driving force behind all inventors, the people who take their destiny in hand and are impelled by an imperiously enterprising spirit.

Building on this positive momentum, Zenith has written some of the major chapters in watchmaking history. The El Primero calibre, the first integrated automatic chronograph movement and which also beats at a frequency of 36,000 vibrations per hour, has become an icon.

A Manufacture
driven by daring,
authenticity and pleasure
since 1865

Almost 50 years after its creation, it is still the only series-made chronograph capable of measuring short times to the nearest 1/10th of a second. Closer to home, the advent of the “Gravity Control” gyroscopic module represents one of the major breakthroughs of the 21st century.

Believing in that guiding star. Making mechanical intricacy an ally in aspiring to new horizons and a guide on the path to making dreams come true. Accomplishing a feat, that of a given day or of a lifetime. Reaching ever further, higher and playing a part in every conquest. Constantly reinventing the subtle blend between tradition and the avant-garde.

Passing on ancestral skills in order to forge the future. Fulfilling the destiny of a Fine Watchmaking manufacturer continuously impelled by daring, authenticity and pleasure since 1865.

  • Captain Winsor Annual Calendar

    Captain Winsor Annual Calendar

    A unique combination

    The most precise of all series-produced calibres beats at a rate of 36,000 vibrations per hour and is combined with an innovative complication, the annual calendar.

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  • innovative watches


    Countless steps

    It takes an average of nine months to manufacture a single watch. During this time, more than 2,500 successive operations are carried out by some 300 experts.

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    A vast network of service centers
    around the world is at your
    disposal so that you may benefit
    from the expertise of watchmakers
    who are properly trained to maintain
    and repair your watch, and to restore
    vintage timepieces.